NIMBUS Wins Silver as Small Agency of the Year in South East Ad Age |
LOUISVILLE, Ky., August 11, 2021 / PRNewswire / – The summer of accolades continues for NIMBUS, a multicultural strategic marketing company based in Louisville, Kentucky. Last week, they were named the Southeast’s Silver Winner of the 2021 Small Agency of the Year awards presented by Ad Age, an industry-leading global media brand focused on creativity, people and quality. culture. In June, NIMBUS was named Multicultural Agency of the Year 2021 by Ad Age.
The Ad Age Small Agency Awards recognize excellence, marketing effectiveness, strategic thinking and the overall performance of agencies with 150 or fewer employees.
In announcing this honor, Ad Age highlighted NIMBUS ‘ability to translate the relationship between culture and brands as a major success factor. Specifically, they referred to NIMBUS ‘role as a multicultural agency for Papa John’s as an important part of the pizza chain’s comeback. The agency’s work with Brown-Forman, including a dynamic campaign to Jack Daniels Apple during Hispanic Heritage Month in 2020 as well as a “Beautifully Filmed Series” featuring multicultural bartenders called “Culture Shakers.”
Stacey Wade, CEO of NIMBUS and Executive Creative Director, started his agency in 2002 as a sole proprietorship. Over the past 20 years, he has guided NIMBUS to become the impressive full-service creative, experiential and strategic marketing communications hub that it is today. At the same time, Wade leveraged its unique position as one of the few minority-owned agencies in the region to refine NIMBUS’s ability to connect brands to diverse audiences through multicultural marketing initiatives. strategic.
This agency’s impressive portfolio of local, national and global clients is a testament to the talent of the Wade team, individuals reflecting a diversity of backgrounds, knowledge of market trends and cultural perspectives. NIMBUS customer relationships include: Brown-Forman, Humana, KFC, Louisville Metro United Way, Papa John’s International, Swisher International, US Department of Commerce, Minority Business Development Agency (MBDA) and Toyota North America.
The rewards are rewarding and a affirmation that NIMBUS does a job that matters. But Wade’s biggest story is his agency’s reputation for fearlessly breaking down barriers and uplifting the stories of those all too often overlooked.
“We turn to the local legend — and my personal hero —Mohamed Ali for inspiration at NIMBUS. He built his fame from scratch, literally taking every hit along the way to make him stronger, ”notes Wade. “Ali once said, ‘Impossible is nothing’ and that’s exactly the mindset we adopt every day. We got to where we are today thanks to the dedication of our team members and an unwavering support system of family, friends and advocates. “
“This is our reality: We live and work in an increasingly multifaceted culture and NIMBUS ably helps our clients navigate these complexities,” said Dr. Dawn Wade, NIMBUS Chief Strategy Officer & Managing Partner. “We rely on data and research to make informed strategic decisions, but also respect the humanity needed to create the magic of authentic emotional connections between people and a brand. “
So what’s next for this award-winning force of nature? Really great things. NIMBUS will soon open its new city center Louisville office while pursuing additional client relationships, expanding their team and continuing to expand the agency in the Atlanta Marlet.
For more information on NIMBUS and an overview of why their rewards shelves fill up fast, visit them online at www.hellonimbus.com. Friendly tip: ring the bell when you do!
About NIMBUS | hellonimbus.com
NIMBUS is an independent strategic marketing and communications agency focused on identifying cultural relevance and developing inclusive marketing engagement. By integrating data intelligence with innovation, the NIMBUS team develops strategies that generate and nurture authentic connections between their clients’ brands and target audiences in today’s complex and multicultural market. Customers benefiting from NIMBUS expertise include: Brown-Forman, Humana, KFC, Louisville Metro United Way, Papa John’s International, Swisher International, US Department of Commerce, Minority Business Development Agency (MBDA) and Toyota North America, among others .
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SOURCE NIMBUS, Inc.